We're launchpad and an incubator for children's and young people’s social ideas and projects. We work with kids and young people to help bring their social ideas to life using potential, talents and big hearts. We know kids and young people are capable of more than just studying. By empowering them to dive into the active art, science and entrepreneurship society process, they can learn and make a positive impact in their own lives as well as those around them.
We believe that society is facing unprecedented economic, environmental, social and cultural challenges. We also believe that new social innovations and engaging young generation to the real processes are the keys to turning these challenges into opportunities to improve our communities and our planet. All around the globe, people are striving to prove that another way forward is possible. They know — as we do — that it's up to us to create the change we want to see. Imagine a picture perfect day; the sun in the sky and not a cloud in sight, perfectly reflected in the mirror surface of a pond. Look down and notice a rock. Reach for it and throw it into the pond. The glass-like surface now ripples, waves expanding outward from a single point, completely transforming the pond. All because of one action. Now imagine that the pond is actually the world we live in. And the rock: kindness, expressed as a feeling, an action, a deed. Imagine the ripples that would be created by hundreds, thousands, even MILLIONS of people being good to each other. Kindness would spread like wildfire, exponentially multiplying, thriving. We thought like this when we were children. We created and acted out of joy rather than for money. We focused on potential rather than limits. We focused on doing good for the sake of good, before the world taught us differently. What if we empowered the next generation to hold on to these ideals? What if we fostered these values into adulthood? It's not enough for our kids to take the reins of society and continue running the world as it is. They must steer our society in a different direction. A better direction. We must teach our children to become social impact entrepreneurs, repair our present society and build a future that works for everyone. We must nurture their creative thinking and supercharge their problem-solving abilities, aligning their focus with kindness and non-traditional charity. We are the ones who can show them how to create real, viable change. We are the ones who can show them how to start this ripple effect. We are, the unite4:good foundation.